From its Atlanta home, Barber Warren creates brand activists for clients including BlackFin Square, Coca-Cola, Crown & Caliber, EPEC Golf, Gant Medical, Kel-Tec CNC Industries, Mannington, Mind’s Eye Group, Nature Boost Labs, Police Security Flashlights, Southern Proper, Southern Tier Brewing Co, Victory Brewing Co and pro bono clients Beats The Streets and Global Paint for Charity.
OUR LEADERSHIP TEAM
ceo // founding partner
Bob sets the agency vision, using his wealth of experience to create brand activists across a wide spectrum of business categories. As an award-winning writer and creative director, Bob has created and led long-running campaigns for brands like Andersen Windows, Coca-Cola, Dairy Queen, Kohler, Navy Federal Credit Union, Srixon Golf and the Partnership for a Drug-Free America. Weekends find him enjoying family and white lab Izzy, chasing a tennis or golf ball or clued to UGA football. Bob is also a board member of Beats The Streets, a non-profit focused on helping the area’s homeless achieve self-sustainable lives. At BarberWarren, he strives to create a collaborative culture with product, people, place and profit as its natural order.
chief creative officer // founding partner
Hal sets the creative and innovation standards for our product. An award-winning group creative director and art director before co-founding Barber Warren, he led Amway/Nutrilite global creative efforts and fathered “Pergo the Dog,” a campaign that re-ignited the brand and is still creating brand activists and gaining market share today. Hal also created captivating campaigns for Aruba, Coca-Cola, Quikrete, Crown & Caliber and TVA. As a Global Paint for Charity board member, he designed their award-winning brand identity. Weekends, when not enjoying family, tennis or golf, he’ll be at his lake house. At BW, Hal encourages creativity in all agency offerings, believing creative isn’t a department but a state of mind.
vp // director of experiential marketing
Karyn is our resident expert in how to build a brand from the street, up. As former chief marketing officer of Red Bull (one of the original 20 US employees), Karyn is no stranger to creating brand activists and consumer movements. She’s done everything from create dynamic brand and product launch strategies through field marketing to product innovation, long-term business plans and building high performance marketing organizations. Karyn not only brings us and our clients 25 years of experiential and event marketing prowess, but the insight of someone not “raised by agency wolves.” Outside of the office, Karyn enjoys family, friends, a great time out and a good true crime drama, not to mention her rescue lab, Sadie.
vp // executive client director
Lange brings over 20 years of leadership in driving brand and corporate success to BarberWarren. As a former head of accounts and managing director for NYC and Atlanta agencies, Lange deepened his strategic skills, creating success for clients in financial services, media & entertainment, b2b, hospitality and retail. He mentored cross-functional teams, spearheaded many new product launches, improved customer experience, and built full-funnel marketing programs. All leading to increased market share and more efficient ROI. Personal time is all about refining his culinary and entertaining skills, travel, great wine, and, yes, building a wine business. Lange is an inspirational team builder and valued client partner at BarberWarren, delivering cross-channel marketing strategies at scale.
Cris motivates, guides and supervises client/agency teams across all disciplines. With extensive knowledge of the campaign development process, from strategy to campaign launch, Cris is an expert in end-to-end project planning and management, talent resourcing and scheduling, as well as vendor/partner and budget management. In short, she’s the master juggler of priorities and thrives on bringing order to chaos. Prior to BW, Cris managed multi-channel campaigns for Coca-Cola, UPS, InterContinental Hotels & Resorts, IBM, The Home Depot, and Navy Federal Credit Union among others. Downtime is all about family (including four rescues – not counting us), friends, food and fueling an unhealthy obsession with HGTV. In short, Cris guides agency/client efforts while promoting an insightful, collaborative process.
5815 Windward Parkway
Alpharetta, GA 30005